In today’s digital era, having a strong online presence is crucial for businesses of all sizes. Creating an online store allows you to expand your customer base and increase revenue. However, building an online business website from scratch can be a mammoth task. That’s where online store builders like i.am.retailer come in. These platforms provide user-friendly interfaces and powerful tools to help you create and manage your online stores without any coding knowledge. Let us understand the things to consider while choosing the best online store builders for your business
What to consider when choosing the best online store builders for your business?
Here are some of the factors you need to consider when choosing the best online store builders for your business:
Budget:
E-commerce builders range in price from free to thousands of rupees per month. It is not uncommon to get carried away by the features and options given by eCommerce builders that make you spend all your money on store creation. Therefore, it’s important to set a budget before you start choosing your E-commerce builder, so you don’t overspend.
Needs:
What features are important to you? Do you want an aesthetically pleasing platform or a platform that can handle a lot of traffic? Do you need the ability to sell physical products, digital products, or both? Jot down your needs clearly before considering talking to the best online store builders for building your ecommerce platform.
Goals:
What are your long-term goals for your e-commerce business? Do you want to start small and grow organically, or do you want to scale your business quickly? In simple words, you can buy a plan that would be useful for your business. It would cost you a lot and also not be useful in the longer run.
Technical skills:
How much technical expertise do you have? Are you someone who uses a computer to handle finances or you can understand lines of code and finetune it yourself? In this technological world, you have companies serving you with both kinds of platforms. If you’re not comfortable with coding, you’ll need to choose a platform that’s easy to use. The best online store builders will have an option for people with no coding knowledge to novice users.
Target audience:
Who are you selling to? If you’re targeting a specific demographic, you’ll need to choose a platform that can help you reach your audience and also the way how you present your business to them.
Now that you know what to consider when choosing an e-commerce builder, it’s time to start narrowing down your options. Here are a few tips:
- Start by making a list of your needs and goals. This will help you narrow down the field of potential platforms.
- Read reviews and compare features. There are a lot of resources available online that can help you compare different e-commerce builders.
- Talk to other e-commerce merchants. Get their feedback on the platforms they’ve used and see if they can recommend one that’s right for you.
- Sign up for free trials or demos. This is a great way to test out different platforms and see which one is a good fit for your business.
Watch how i.am.retailer transformed Unitech Pumps Business
By following these tips, you can find a platform that meets your needs and helps you grow your business.
Key features
When you sign up for a free trial and demo for an online store builder, look for the key features mentioned below to ensure that the platform aligns with your business goals and requirements.
Ease of Use
One of the most important factors to consider when selecting an online store builder is its usability. The platform should offer a user-friendly interface that even those without technical expertise can create and customize their online stores effortlessly, thus allowing you to focus on growing your business rather than struggling with the technicalities of website development.
i.am.retailer is known for the user-friendly interface which helps customer set up their store at a less time on their own.
Responsive Design
With the increasing use of mobile devices for online shopping, having a responsive design is crucial for the success of your online store. A responsive website automatically adjusts its layout and elements to provide an optimal viewing experience across various devices and screen sizes. Look for an online store builder that offers responsive templates or the ability to customize your store’s design to ensure a seamless and visually appealing experience for your customers, regardless of the device they use.
Payment Gateway Integration
An essential feature of any online store is the ability to securely process payments. A reliable online store builder should offer seamless integration with popular payment gateways, such as PayPal, Stripe, or Tap. This integration allows you to accept various payment methods, including credit cards and digital wallets, providing convenience and flexibility to your customers. Additionally, ensure that the platform supports SSL certificates to secure sensitive customer information during transactions.
Inventory Management
Efficient inventory management is crucial for any e-commerce business. Look for an online store builder that provides robust inventory management features, such as automatic stock tracking, real-time inventory updates, and low stock notifications. These features help you keep track of your product availability, prevent overselling, and streamline order fulfillment, ensuring a positive customer experience and minimizing potential issues with out-of-stock items. Always prefer platforms like i.am.retailer which has inbuilt inventory management along with the builder.
SEO Optimization
Search Engine Optimization (SEO) plays a vital role in driving organic traffic to your online store. Choose an online store builder that offers built-in SEO tools or easy integration with popular SEO plugins. Look for features like customizable meta tags, keyword optimization, and search engine-friendly URLs. The ability to optimize product descriptions, titles, and images will help your store rank higher in search engine results, increasing its visibility and attracting more potential customers.
Analytics and Reporting
To make informed business decisions and improve your online store’s performance, access to detailed analytics and reporting is essential. Look for the best online store builders who provides comprehensive analytics, including sales reports, customer behavior tracking, conversion rates, and traffic sources. These insights will help you identify trends, measure marketing efforts, and optimize your store’s performance to enhance sales and customer satisfaction.
Choosing the best online store builders for your business is an important decision, but it doesn’t have to be overwhelming. A platform that provides a user-friendly interface, responsive design, seamless payment integration, robust inventory management, SEO optimization, and comprehensive analytics will empower you to create a successful online store that delivers an exceptional customer experience.
i.am.retailer provides all the eCommerce services at an affordable cost. Remember, selecting the right online store builder is a crucial step towards establishing and growing your e-commerce business in today’s competitive digital landscape.
Contact i.am.retailer today to know more about prices and features.